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Insights

What’s Hot in 2025 Marketing Pt. 2

The 2025 Marketing Hot or Not List: Part 1

February 24, 2025

Meta Isn’t JUST About Creative

February 17, 2025

It’s (Probably) Not the Algo

February 10, 2025

Your Valentine’s Day Playbook

February 3, 2025

The Digital Download Hits Triple Digits

January 27, 2025

What’s Old Is New Again

January 20, 2025

14 Ways To Leverage Zero-Party & First-Party Data For Paid Media

January 13, 2025

Most Brands Ignore Their Best Influencers

January 6, 2025

25 Predictions For 2025: Part 2

December 30, 2024

25 Predictions for 2025: Part 1

December 23, 2024

The Creative Performance Metrics That Matter in 2025

December 16, 2024

Are You Ready for Q5?

December 9, 2024

9 Strategies For Shifting Customers From Promotion to Premium

December 2, 2024

10 Unconventional Tactics to Boost Marketing Performance

November 25, 2024

5 Tactics For Improving Media Buying with Audience Insight

November 18, 2024

Swing State of Mind: 9 Trends on the Future of Media From the 2024 Election

November 11, 2024

Unlocking + Scaling YouTube Ads

November 4, 2024

Maximizing Performance Max

October 28, 2024

7 Keys To Making Meta Ads Work In 2024

October 21, 2024

13 BFCM Offers That’ll Make Your CFO Smile

October 14, 2024

Navigating The 2024 Election (Advertising Edition)

October 7, 2024

Insane Principles That Lead To Better Outcomes

September 30, 2024

The Road To Ruin Is Paved With ROI

September 23, 2024

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Sam writes a weekly newsletter covering topics of interest at the intersection of tech, media, digital advertising & commerce. Get a copy of the digital download here!