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The Digital Download

What’s going on – and what matters – in digital marketing, paid media and analytics?
Each week, I share my thoughts on the trends & technologies shaping the digital
space – along with tactical recommendations to capitalize on them.


Core Topics

Triggers, Points of Leverage & Impact Marketing
Common Issues in Google Ads Accounts
10% + 10x Philosophy
Sustainable Growth Playbook
Creating Brilliant Landing Pages
Power of Zero-Party Data
Forecasting & Modeling
Creating Diversity + Experimentation
Better RSAs & Ad Copy Testing
Diversifying Away Triopoly
1000 +

“This isn’t a fluffy marketing newsletter. Sam packs in actionable, practical tips you can read about and then apply the same day. Marketers, you need this one in your inbox.”

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“Great insights theory, Sam. Thank you!”

“Sam is one of the deepest thinkers in the PPC world. He is constantly sharing innovative, out-of-the-box strategies to optimize campaigns & get the most out of platforms. I subscribe to his newsletter, so I don’t miss any of his out-of-the-box ideas or novel interpretations of trends he so generously shares with the community.”


Sam writes a weekly newsletter covering topics of interest at
the intersection of tech, media, digital advertising & commerce.
Get a copy of the digital download here!

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